A crowd at a concert, in black and white
Culture · AppVisit therumor.com

The operating system for culture.

Rumor is a private network connecting influential hosts with the right people for exclusive experiences. As the first check in, we led branding, product strategy, UX and backend, and backed it with an angel investment.

Project at a glance: Rumor
ClientRumor
Our roleFirst check, product partner
ServicesBrand, UX, strategy, backend
LaunchSoft-launched at Stagecoach
InvestmentAngel check in the Seed
[ 01 ]The brief

Turn guest lists into assets.

Rumor merges CRM, guest management, influencer discovery and real-time event tools into one platform for the hosts behind culture’s biggest moments.

We handled the initial branding and design, built the proof of concept for invites, RSVPs, check-ins and insights, helped drive their Seed round and invested alongside it.

Results in numbers: Rumor
NumberWhat it measures
25K+waitlist at launch
Seedround supported + angel check
Stagecoachsoft launch
Rumor guest management on desktop and mobile
Three guests at a Rumor event
Guests at a Rumor event with Sephora
Crowd at a Rumor event
Questions

About Rumor.

What is Rumor?

Rumor is a private network that connects influential hosts with the right people for exclusive experiences. It brings CRM, guest management, influencer discovery and real-time event tools into one platform. Rumor soft-launched at Stagecoach with a waitlist of more than 25,000 people.

Who designed and built Rumor?

King Tide. As the first check in, we led branding, product strategy, UX and backend, and built the proof of concept for invites, RSVPs, check-ins and insights.

What was King Tide’s role in Rumor?

First check and product partner: the initial branding and design, the proof of concept, help driving the Seed round, and an angel investment alongside it.

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