Stacked Teriyaki Sweet’n Spicy sauce bottles
Stacked SaucesFood · Brand + web

Big flavor. Bigger purpose.

Stacked is a premium sauce brand from founder Crippling Drew, made with real ingredients and a portion of every bottle going to people with disabilities. King Tide built the brand, the Shopify site and the marketing collateral behind it.

Project at a glance: Stacked Sauces
ClientStacked Sauces
Our roleBrand + digital partner
ServicesBrand identity, packaging, website development, marketing collateral
FounderCrippling Drew
StatusLive
[ 01 ]The brief

The best damn sauce on the planet, with a bigger purpose.

Drew had a following and a mission: bold sauces with real ingredients, from a disabled-owned family business that gives back. The brand needed to be as loud as he is and still look premium on a shelf, a grill and a TV set.

We built a punchy identity and a bottle system where every flavor gets its own color and character, then a Shopify store designed around bundles and a stream of campaign graphics for drops, holidays and TV moments.

Results in numbers: Stacked Sauces
NumberWhat it measures
8signature flavors
5%of proceeds give back
As seenon GMA, QVC and Fox
Stacked Bacon Maple BBQ sauce with bacon and ribs
Stacked Garlic Spicy Pickle sauce with pickles and garlic
Stacked Hot Honey Mustard with honeycomb and fried chicken
Stacked Jalapeño Lime hot sauce with tacos and limes
Stacked Grown-Up Ketchup with a burger and fries
Stacked Bacon Spicy BBQ sauce with wings and bacon
Stacked banner: build your bundle and mix your favorite sauces
Stacked on a TV talk show
Stacked on Good Morning America
Stacked poster: big flavor, bigger purpose; part of the proceeds supports kids with disabilities
Stacked promo: Drew’s 21st birthday bundle at 50% off
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